Automotive
Cool Haptic Implementations
Leading and up-and-coming automotive brands use haptics to great advantage. Their products are winning awards, receiving acclaim, and delighting customers with extraordinary user driver experiences. With haptics, users experience more intuitive interactions, reduced glance time for improved safety, and more elegant space-saving designs.
Hyundai's 'Intelligent Haptic System'
Immersion's Licensee, Daesung Future Roadmap with OEM

Hyundai, in conjunction with Immersion licensee, Daesung showcases recent developement at CES 2011. The ‘Intelligent Haptic System’ is applied to major controllers to help control vehicle functions with tactual feedback and LED-based visual feedback. This is a next-generation intelligent control system that improves the concentration of the driver to enhance safety. The Intelligent Haptic System consists of 1) the Lumino Haptic Console Switch, a driver seat’s main controller with haptic and lumino functions, 2) the Haptic Steering Wheel Switch, a haptic function switch on the steering wheel, and 3) the Haptic Touch Screen, an LCD touch screen with dashboard switches on it.
Read Car Design News article, Hyundai at CES 2011
Hyundai Haptic Proof of Concept Uses PC - CES 2011 (video) —mp3car.com
Lexus Remote Touch Haptic Controller
Force Feedback Enhances Driver Experience and Safety

Highlights – Remote Touch Haptic Controller
- Touch feedback provides intuitive and ergonomic control over a conveniently positioned display
- Let the driver feel haptic feedback when the cursor moves over different icons, like buttons
- Allow the Remote Touch control to output a bit of tactile resistance when it’s tilted to give the driver optimum control over the cursor on a screen above
- Give Lexus designers more flexibility in positioning the navigation/audio display, such as very near to the driver’s peripheral view of the road – a clear safety advantage
Advanced Haptic Displays from Visteon

Visteon presented its C-Beyond demonstration vehicle at CES 2011. Visteon’s reconfigurable touch panel uses capacitive touch technology with haptic feedback to provide solid state buttons for direct access to key menus and a reconfigurable touch screen window for a range of picto-graphical menus presented to occupants based on content. It optimizes the amount of information and menu options while reducing the need for visual confirmation by providing feedback to the driver when a selection is made on the haptic feedback surface.
Check out the video reviews from past to present CES exhibits:
- Visteon Combines Tactile Feel with Touchscreen – GeekNews, CES 2011
- Visteon Hapticand Spacial Gesture Touchscreen – mp3Car.com, CES 2010
- Visteon Automotive Interface Technologies – CNet Report, CES 2009
Mercedes S-Class Rotary COMAND Controller

COMAND's 8-way joystick controller is connected to a multi-function, force feedback control system. This type of physical feedback makes navigating menus and lists much easier, as you can feel each notch when turning the knob, and the feedback mechanism only allows you to rotate the controller when the screen options allow it.
Read GPS Magazine's complete review of the Mercedes-Benz S-Class GPS (COMAND).


