Congratulations to Peugeot, OMD UK, and Opera MediaWorks for winning the Drum MOMA Award for [Best Use of Technology].

This award-winning campaign was powered by Immersion‘s TouchSense Technology, which helps advertisers deliver mobile content their customers can feel,  connecting with them at a deeper level. We work directly with content creators to deliver tactile (haptic) experiences that extend their brand and strengthen their ad performance. Ads with haptics Carry strong message pull through Improve recall… Read more »

First–ever tactile animated stickers give Club América fans an experience they can feel.

Feel the action as your favorite soccer player kicks a goal or steals the ball – and share it with your friends. Thumbkandi’s mobile messaging app, enhanced with Immersion’s TouchSense technology, lets you personally engage in Club América soccer matches. This special collection of animated emoji and video stickers gives you action at your fingertips… Read more »

Developer Spotlight: Fat Bat Studio Ltd.

Immersion’s mobile games evangelist Bob Heubel recently spoke with Robert Faludi, managing director and graphic designer at Fat Bat Studio Ltd. about the company’s strategy for finding success in the saturated mobile game market. BH: Hi Robert. Tell me a little about Fat Bat Studio. RF: Well, our company is really small, only two people, in… Read more »