Bringing Augmented and Virtual Reality to the Mainstream

Last month I had the pleasure of speaking at the Digital Hollywood AR/VR Experience conference, an event focused on the convergence of the entertainment and technology industries. Our panel “360 Video and VR/AR – Content and Advertising – A Cross Platform Experience” discussed the current state of virtual reality and the common challenges of bringing… Read more »

We’re Making Gaming and VR More Realistic with TouchSense® Force Technology

Immersion is making it easier than ever to implement haptics into gaming and virtual reality experiences with the launch of TouchSense® Force Technology. The new solution enables game developers and peripheral manufacturers to take their products to a whole new level and easily create sensations of pushing, pulling, grasping, and pulsing by integrating high-quality touch… Read more »

Developer Spotlight: Fat Bat Studio Ltd.

Immersion’s mobile games evangelist Bob Heubel recently spoke with Robert Faludi, managing director and graphic designer at Fat Bat Studio Ltd. about the company’s strategy for finding success in the saturated mobile game market. BH: Hi Robert. Tell me a little about Fat Bat Studio. RF: Well, our company is really small, only two people, in… Read more »

It’s Raining Haptics

Immersion brought in the fall season with a number of big announcements on haptics. Acer, Gameloft, Stoli, Opera, Bandai Namco and Google Play all were a part of a big fall rush for haptics, signaling the growing interest in the adoption of the technology across the ecosystem. First up, Immersion announced its collaboration with Acer and Gameloft on the… Read more »

Google Games You Can Feel

Tactile effects intensifying the action and creates a more immersive experiences for gamers. Feel your character run and jump over cliffs, attack monsters, and munching on fruits. Tactile effects add a new dimension to the overall experience.  Video, sound, and touch complement each other, augmenting the experience beyond the single effect. Tapping into users’ sense of touch, Immersion… Read more »

Engaging Updates: Teaching an Old Game New Tricks

The act of creating a mobile game can be lengthy, tedious and emotionally draining, but the pride that a developer has in their game is beyond gratifying; until users of the game want more. Since the inception of video games, players have craved more from a game the second credits start rolling. In today’s wildly… Read more »