The Latest Haptic News

News Feed

See all news

Recent Blog Posts

See all blog posts
Virtual Reality Man

Bringing Augmented and Virtual Reality to the Mainstream

Last month I had the pleasure of speaking at the Digital Hollywood AR/VR Experience conference, an event focused on the convergence of the entertainment and technology industries. Our panel “360 Video and VR/AR – Content and Advertising – A Cross Platform Experience” discussed the current state of virtual reality and the common challenges of bringing... June 26, 2017

We’re Making Gaming and VR More Realistic with TouchSense® Force Technology

Immersion is making it easier than ever to implement haptics into gaming and virtual reality experiences with the launch of TouchSense® Force Technology. The new solution enables game developers and peripheral manufacturers to take their products to a whole new level and easily create sensations of pushing, pulling, grasping, and pulsing by integrating high-quality touch... March 9, 2017

Study Unveils That TouchSense® Ads Leads to 50% Lift in Brand Favorability

TouchSense Ads make you happy & excited. Touch in mobile advertisements is proving to be a powerful way to engage and connect with consumers. In a study released by IPG Media Labs, MAGNA and Immersion Corporation, TouchSense Ads, ads you can feel, increase users’ sense of connection with brands and elicit strong emotional responses. Compared to... January 25, 2017

See all press releases

Press Releases

Loading...

Events

PocketGamer/VR Connects

San Francisco, California – From the makers of Pocket Gamer Connects, comes VR Connects, a brand new event for the VR/AR/MR industry. VR Connects deliver its classy mix of killer content, key speakers, and crucial networking stateside. The event brings together 500 delegates from across the industry (with a focus on hardware manufacturers, entertainment/game/educational/experiential developers,… Read more »

June 27 – 28, 2017


Cannes Lions Interactive Festival

Cannes, France – The Lions: Celebrating the best creative work in the world. Since its first outing in 1954, the Cannes Lions International Festival of Creativity has been bringing the creative communications industry together every year at its one-of-a-kind event in Cannes to learn, network and celebrate. The Festival in June marks the culmination and… Read more »

June 17 – 24, 2017


E3

Los Angeles, California – E3 is the world’s premier event for computer, video and mobile games and related products. At E3, the video game industry’s top talent pack the Los Angeles Convention Center, connecting tens of thousands of the best, brightest, and most innovative in the interactive entertainment industry. For three exciting days, leading-edge companies,… Read more »

June 13 -15, 2017


Silicon Valley Virtual Reality

San Jose, California – Immersion showcases TouchSense Force technology for game developers and peripheral manufacturers. TouchSense Force technology is an advanced haptic experience for gaming and VR. Feel the experience. See Immersion at SVVR at booth # 620.

March 29 - 31, 2017


NAB Show

Las Vegas Convention Center – Immersion’s Paige Raynes, Senior Director of Content Operations, participates on a panel on “Advancing the Ad Creative and Seducing Your Audience with the Power of Touch.” Hear him share his thoughts on the impact of the sense of touch in advertising on Tuesday, April 25 at 1:00 p.m. at the Advanced… Read more »

April 22 - 27, 2017