{"id":3945,"date":"2016-01-30T01:35:41","date_gmt":"2016-01-30T01:35:41","guid":{"rendered":"https:\/\/www.immersion.com\/?p=2910"},"modified":"2021-02-08T19:11:23","modified_gmt":"2021-02-08T19:11:23","slug":"g-star-global-game-expo-a-first-timers-guide","status":"publish","type":"post","link":"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/","title":{"rendered":"G-Star Global Game Expo: A First-Timer\u2019s Guide"},"content":{"rendered":"<p class=\"lead\">Anim\u00e9? Check. A huge number of RPG games on display? Check. Super geeked out, women and men in cos-play as their favorite game characters? Check.<\/p>\n<p>If you\u2019re thinking about attending the G-Star Global Game Expo in the near future take a look at this first-timer\u2019s guide. It has everything you need to know about the popular South Korea game conference that takes place every year at the end of November or early December.<\/p>\n<p>G-Star is unique, but with similarities to other notable conferences. Imagine taking the E3 conference in Los Angeles, California and combining it with GamesCom in Cologne, Germany. But instead of your typical developers, you had a decidedly Korean game scene. Like many of the other gaming conferences, G-Star doesn\u2019t hold back.\u00a0One of the first thing you\u2019ll notice upon arriving at the conference are the giant game banners decorating the outside of the Busan Exhibition and Convention Center, better known as the <a href=\"http:\/\/www.bexco.co.kr\/kor\/Main.do\"><u>BEXCO Center<\/u><\/a> where the G-Star Expo is held.<\/p>\n<p>Once you enter the conference, it is obvious that <a href=\"http:\/\/www.nexon.net\/\"><u>Nexon<\/u><\/a>, is a key player\u00a0in the Korean games industry. Nexon, a huge publisher,\u00a0has a\u00a0substantial booth area and banner displays,\u00a0and several hundred adoring fans crushing through their space. From PC to console to mobile games, Nexon has a growing influence that is going beyond Korean borders. Checkout their <a href=\"http:\/\/hu.nexon.com\/main\/index.aspx\"><u>Hyper Universe<\/u><\/a> (PC side-scrolling MOBA), <a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.nexon.fwar&amp;hl=en\"><u>Fantasy War Tactics<\/u><\/a> (Mobile RPG), and <u>H.I.T. Heroes of Incredible Tales<\/u> (Mobile RPG) to get a nice flavor of the Korean fighting and role-playing genres. If you want to know what makes Korean gamers tick,\u00a0Nexon is the gaming company you need to understand.<\/p>\n<p><a href=\"https:\/\/www.immersion.com\/wp-content\/uploads\/2016\/01\/20151112_161841_resized.jpg\" rel=\"attachment wp-att-2913\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2913 size-large\" src=\"https:\/\/www.immersion.com\/wp-content\/uploads\/2016\/01\/20151112_161841_resized-1024x576.jpg\" alt=\"20151112_161841_resized\" width=\"580\" height=\"326\" srcset=\"https:\/\/www.immersion.com\/wp-content\/uploads\/2016\/01\/20151112_161841_resized-1024x576.jpg 1024w, https:\/\/www.immersion.com\/wp-content\/uploads\/2016\/01\/20151112_161841_resized-300x169.jpg 300w, https:\/\/www.immersion.com\/wp-content\/uploads\/2016\/01\/20151112_161841_resized-768x432.jpg 768w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><\/p>\n<p><strong>The G-Star Conference Environment <\/strong><\/p>\n<p>While G-star is a show for consumers, there is also a relatively large business-to-business (B2B) portion of the show that is closed to the public. This section of the show is in a completely separate 3-story expo building just across from the consumer show floor.<\/p>\n<p>Unlike E3 and GamesCom which have a very limited mobile gaming business representation, G-Star has various mobile game developers. If you want to find all the up- and- coming Korean Indie developers, you\u2019ll find them at the\u00a0B2B section of the\u00a0show. I was able to meet literally dozens of mobile game developers, big and small, and have very productive, impromptu introductory meetings with most of them. Of course, it\u2019s always highly recommended to arrange meetings in advance of the show.<\/p>\n<p>While there were western and non-Korean APAC region developers represented at the expo, the overwhelming majority of developers and publishers were Korean. It cannot be stressed enough that G-Star is <strong>THE<\/strong> show you should go to if you want to understand the Korean game scene and industry landscape.<\/p>\n<p>With South Korea having the fourth largest annual games revenue by country at over <a href=\"http:\/\/www.newzoo.com\/free\/rankings\/top-100-countries-by-game-revenues\/\"><u>$4 billion USD<\/u><\/a> (source: <a href=\"http:\/\/www.newzoo.com\/free\/rankings\/top-100-countries-by-game-revenues\/\"><u>http:\/\/www.newzoo.com\/free\/rankings\/top-100-countries-by-game-revenues\/<\/u><\/a>) \u2013 with $1.6 billion from mobile games \u2013\u00a0 the G-Star Expo has become one of the most important shows to attend for companies who want to understand and partner with the most influential gaming companies in Korea.<\/p>\n<p>Getting on a plane to come to Korea is easy enough.\u00a0 Here are a few things you should know if you do make your way here next year. .<\/p>\n<p><strong>Things You Should Know about G-Star and Busan, South Korea <\/strong><\/p>\n<ul>\n<li><strong>Where is S-Star held: <\/strong>The show is held in the city of <a href=\"https:\/\/en.wikipedia.org\/wiki\/Busan\"><u>Busan, South Korea<\/u><\/a> and is home to more than 3.6 million residents! A little fun fact, Busan is South Korea\u2019s second largest city after Seoul.<\/li>\n<li><strong>What is there to do in Busan:<\/strong> Busan is known as having South Korea\u2019s largest beach, longest river, and largest department store the \u201c<a href=\"http:\/\/www.shinsegae.com\/store\/location\/location.jsp?storeCode=D09\"><u>Shinsegae Centum City<\/u><\/a>.\u201d If you enjoy a relaxing soak, Busan is also well known for the area\u2019s mineral hot springs which have been transformed into bathhouses and spas. If you don\u2019t have that much time, you can always find a nice karaoke room to fill an hour or two. Busan seems to have two or three on every block.<\/li>\n<li><strong>How to get to Busan:<\/strong> If you live in South Korea, it\u2019s a quick 40 minute flight south from Seoul, or about a three hour train ride on the <u>KTX high-speed train<\/u>. If you like trains and have the spare time, the KTX is a nice way to get to Busan and see some of the Korean landscape. Now, if you don\u2019t live in South Korea, you may find yourself like me with a four hour layover at Seoul\u2019s Inchon airport, waiting for connecting flights to Busan. As it turns out, I could have taken the KTX, enjoyed a train ride, and still made my connection at Inchon airport \u2013 so keep that in mind when planning your trip.<\/li>\n<li><strong>Getting from the airport to your hotel:<\/strong> As soon as I exited baggage claim, a gentleman came up to me and asked if I needed a taxi. I\u2019ve had this happen before and you probably have too, a guy comes up that isn\u2019t an official taxi driver and guides you to his car with a \u201cspecial rate.\u201d This is the thing authorities warn you about. <strong>Never take a ride from a stranger<\/strong>, especially in a foreign country. So when I was greeted by this stranger at the Busan airport, I politely explained that I only take official taxis. \u201cOkay, okay. Yes, please follow me,\u201d he said, and led me straight to the taxi cue outside.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Anim\u00e9? Check. A huge number of RPG games on display? Check. Super geeked out, women and men in cos-play as their favorite game characters? Check. If you\u2019re thinking about attending the G-Star Global Game Expo in the near future take a look at this first-timer\u2019s guide. It has everything you need to know about the [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":3855,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[104,67,105,106],"class_list":["post-3945","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-g-star-global-games-expo","tag-gaming","tag-korea","tag-nexon"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"ja","enabled_languages":["en","ja","zh"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"ja":{"title":false,"content":false,"excerpt":false},"zh":{"title":false,"content":false,"excerpt":false}}},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>G-Star Global Game Expo: A First-Timer\u2019s Guide - \u30a4\u30de\u30fc\u30b8\u30e7\u30f3<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"G-Star Global Game Expo: A First-Timer\u2019s Guide - \u30a4\u30de\u30fc\u30b8\u30e7\u30f3\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/\" \/>\n<meta property=\"og:site_name\" content=\"\u30a4\u30de\u30fc\u30b8\u30e7\u30f3\" \/>\n<meta property=\"article:published_time\" content=\"2016-01-30T01:35:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-08T19:11:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.immersion.com\/wp-content\/uploads\/2016\/01\/20151112_161528_resized.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2656\" \/>\n\t<meta property=\"og:image:height\" content=\"1494\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bob Heubel\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bob Heubel\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/\",\"url\":\"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/\",\"name\":\"G-Star Global Game Expo: A First-Timer\u2019s Guide - \u30a4\u30de\u30fc\u30b8\u30e7\u30f3\",\"isPartOf\":{\"@id\":\"https:\/\/www.immersion.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.immersion.com\/wp-content\/uploads\/2016\/01\/20151112_161528_resized.jpg\",\"datePublished\":\"2016-01-30T01:35:41+00:00\",\"dateModified\":\"2021-02-08T19:11:23+00:00\",\"author\":{\"@id\":\"https:\/\/www.immersion.com\/#\/schema\/person\/6f6f669b86b05ab82d4ae42e51c8631a\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/#breadcrumb\"},\"inLanguage\":\"ja\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ja\",\"@id\":\"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/#primaryimage\",\"url\":\"https:\/\/www.immersion.com\/wp-content\/uploads\/2016\/01\/20151112_161528_resized.jpg\",\"contentUrl\":\"https:\/\/www.immersion.com\/wp-content\/uploads\/2016\/01\/20151112_161528_resized.jpg\",\"width\":2656,\"height\":1494},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.immersion.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"G-Star Global Game Expo: A First-Timer\u2019s Guide\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.immersion.com\/#website\",\"url\":\"https:\/\/www.immersion.com\/\",\"name\":\"\u30a4\u30de\u30fc\u30b8\u30e7\u30f3\",\"description\":\"Experts in haptic technology building touch experiences in the digital world\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.immersion.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ja\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.immersion.com\/#\/schema\/person\/6f6f669b86b05ab82d4ae42e51c8631a\",\"name\":\"Bob Heubel\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ja\",\"@id\":\"https:\/\/www.immersion.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/f4bde3c81ee91af5b902e20c11e37245a380ffdfb7bb6f29bad474dcd90a6b24?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/f4bde3c81ee91af5b902e20c11e37245a380ffdfb7bb6f29bad474dcd90a6b24?s=96&d=mm&r=g\",\"caption\":\"Bob Heubel\"},\"url\":\"https:\/\/www.immersion.com\/ja\/author\/bheubel\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"G-Star Global Game Expo: A First-Timer\u2019s Guide - \u30a4\u30de\u30fc\u30b8\u30e7\u30f3","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/","og_locale":"ja_JP","og_type":"article","og_title":"G-Star Global Game Expo: A First-Timer\u2019s Guide - \u30a4\u30de\u30fc\u30b8\u30e7\u30f3","og_url":"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/","og_site_name":"\u30a4\u30de\u30fc\u30b8\u30e7\u30f3","article_published_time":"2016-01-30T01:35:41+00:00","article_modified_time":"2021-02-08T19:11:23+00:00","og_image":[{"width":2656,"height":1494,"url":"https:\/\/www.immersion.com\/wp-content\/uploads\/2016\/01\/20151112_161528_resized.jpg","type":"image\/jpeg"}],"author":"Bob Heubel","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Bob Heubel","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/","url":"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/","name":"G-Star Global Game Expo: A First-Timer\u2019s Guide - \u30a4\u30de\u30fc\u30b8\u30e7\u30f3","isPartOf":{"@id":"https:\/\/www.immersion.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/#primaryimage"},"image":{"@id":"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/#primaryimage"},"thumbnailUrl":"https:\/\/www.immersion.com\/wp-content\/uploads\/2016\/01\/20151112_161528_resized.jpg","datePublished":"2016-01-30T01:35:41+00:00","dateModified":"2021-02-08T19:11:23+00:00","author":{"@id":"https:\/\/www.immersion.com\/#\/schema\/person\/6f6f669b86b05ab82d4ae42e51c8631a"},"breadcrumb":{"@id":"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/#breadcrumb"},"inLanguage":"ja","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/"]}]},{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/#primaryimage","url":"https:\/\/www.immersion.com\/wp-content\/uploads\/2016\/01\/20151112_161528_resized.jpg","contentUrl":"https:\/\/www.immersion.com\/wp-content\/uploads\/2016\/01\/20151112_161528_resized.jpg","width":2656,"height":1494},{"@type":"BreadcrumbList","@id":"https:\/\/www.immersion.com\/ja\/g-star-global-game-expo-a-first-timers-guide\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.immersion.com\/"},{"@type":"ListItem","position":2,"name":"G-Star Global Game Expo: A First-Timer\u2019s Guide"}]},{"@type":"WebSite","@id":"https:\/\/www.immersion.com\/#website","url":"https:\/\/www.immersion.com\/","name":"\u30a4\u30de\u30fc\u30b8\u30e7\u30f3","description":"Experts in haptic technology building touch experiences in the digital world","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.immersion.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ja"},{"@type":"Person","@id":"https:\/\/www.immersion.com\/#\/schema\/person\/6f6f669b86b05ab82d4ae42e51c8631a","name":"Bob Heubel","image":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.immersion.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/f4bde3c81ee91af5b902e20c11e37245a380ffdfb7bb6f29bad474dcd90a6b24?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f4bde3c81ee91af5b902e20c11e37245a380ffdfb7bb6f29bad474dcd90a6b24?s=96&d=mm&r=g","caption":"Bob Heubel"},"url":"https:\/\/www.immersion.com\/ja\/author\/bheubel\/"}]}},"_links":{"self":[{"href":"https:\/\/www.immersion.com\/ja\/wp-json\/wp\/v2\/posts\/3945","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.immersion.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.immersion.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.immersion.com\/ja\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.immersion.com\/ja\/wp-json\/wp\/v2\/comments?post=3945"}],"version-history":[{"count":2,"href":"https:\/\/www.immersion.com\/ja\/wp-json\/wp\/v2\/posts\/3945\/revisions"}],"predecessor-version":[{"id":26461,"href":"https:\/\/www.immersion.com\/ja\/wp-json\/wp\/v2\/posts\/3945\/revisions\/26461"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.immersion.com\/ja\/wp-json\/wp\/v2\/media\/3855"}],"wp:attachment":[{"href":"https:\/\/www.immersion.com\/ja\/wp-json\/wp\/v2\/media?parent=3945"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.immersion.com\/ja\/wp-json\/wp\/v2\/categories?post=3945"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.immersion.com\/ja\/wp-json\/wp\/v2\/tags?post=3945"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}