stoli-01-2016

Adweek RevealsThis Year’s Award Winners

“”THE Campaign” marked 80-year-old Stoli’s effort to reorient its communications around one clear message: It is THE premium vodka… The social-friendly, animated video campaign touched upon their two primary passion points: technology and food, complete with haptic vibrations that could, for example, mimic the sensation of a cocktail shaker.”

Read more: http://www.adweek.com/news-gallery/advertising-branding/these-media-plans-represent-creativity-its-finest-regardless-budget-173376