News

June 19, 2015

The Engagement and Retention Equation: Left Brain + Right Brain

GameSauce Today, there is an unanswered question many mobile gaming developers are struggling to answer. What makes a successful game? When trying to feed the equation for a successful game, many developers and analysts simply accept the disparity between success and failure. …
May 13, 2015

Innovation & Haptic Touch, with Chris Ullrich

The Innovation Engine On this week’s episode of the podcast we look at innovation and haptic touch. We talk about why touch is a powerful untapped sense, how touch technology may eventually enable entirely new forms of communication, and why you shouldn’t be alarmed to hear that…
April 21, 2015

Games You Can Feel page on Google Play highlights haptic feedback

PocketGamer The Google Play Store opened up a new section recently called Games You Can Feel. On display are games like Grand Theft Auto: San Andreas, Vice City, Angry Birds Friends, Hero Siege, Trials: Frontier, and more, all featuring haptic feedback technology from Touchsense…
April 21, 2015

Games You Can Feel Brings Together Games With Haptic Feedback

Droid Gamer A new section of the Google Play Store titled “Games You Can Feel” has brought together several games that now support haptic feedback to one place on the storefront. So if you like vibrations in your hands, Google can hook you up. Haptic feedback is a touchscreen…
March 29, 2015

Beyond the buzz: why haptics matter

We’ve had buzzing cell phones and rumbling video game controllers for years. But according to haptics designer and inventor David Birnbaum, most gadgets treat our sense of touch as a second-class citizen. He’s working to change that, by creating new forms of haptic…
March 19, 2015

Why We Need a Haptic Design Language for Wearables

FastCompany| CoDesign BETTER HAPTIC DESIGN COULD TURN SMARTWATCHES INTO SILENT UNIVERSAL COMMUNICATORS, SAYS IMMERSION’S VP OF UX CHRIS ULLRICH. There’s a disconnect between what wearables can be and what they currently are, says Chris Ullrich, who heads…
March 19, 2015

Smartwatches Bring Good Vibrations

Much like mobile phones brought about an acronym-based texting language and smartphones allowed users to communicate with emoji’s, the smartwatch is introducing a new language of its own — vibration. The idea of communicating through tactile sensations may sound…