June 14, 2017

The Official Cover

In a symphony of haptics, this music-based, multi-panel video focuses on how tactile effects highlight the impact of musical instruments. Also shown is movement of the largest square when featuring multiple instruments. Haptics can be used to emulate movement of the musician…
June 14, 2017

Monster Stains

Here is an example of using haptics wisely in a piece using stains to tell a story. The beginning of the video features the application of messy products and photography of soiled shirts, a precursor to the rest of the video. Tactile effects highlighting monster movement and interactions…
June 14, 2017

Rick & Morty Rickstaverse

In this video, haptics are based around one’s interaction with a tablet with ramp up and ramp down based on swipe direction. Simple clicks emulate screen tapping and pressing.…
June 14, 2017

The Field Trip to Mars

Here we demonstrate how haptics can enhance the progression and movement of vehicles, e.g. the school bus and MARS vehicles. Although there are somewhat limited places for haptics in this video, the judicious use of tactile effects leaves a more meaningful overall impression.…
June 14, 2017

The Seed & The Moon

How can we effectively portray the sensation of a growing plant, i.e. something that, in reality, has no feeling? Applying high-quality tactile effects through subtle, jittery movements can emphasize the concept of growth. As shown in this video, haptics created for sound…
June 14, 2017

McWhopper #2

Audio effects match the visuals in this video, but haptic design was based entirely on the sound effects. Creating haptics based on audio is unique since audio from video is purely for reference. All effects are produced from scratch, as the sound effects cannot be physically…
June 14, 2017

McWhopper #1

Audio effects match the visuals in this video, but haptic design was based entirely on the sound effects. Creating haptics based on audio is unique since audio from video is purely for reference. All effects are produced from scratch, as the sound effects cannot be physically…
June 14, 2017

Mog’s Calamity

A fairly simple design aesthetic revolves around the cat, Mog. Many haptic effects in this video are based on the cat’s actions and reactions, including Mog’s movement and interactions with objects as the situation goes awry.…
June 14, 2017

A Different Paris

Stop-motion animation of real-life objects, although few, are quite impactful. Occasionally, videos with light haptics (as shown here) can create a nuanced, meaningful experience.…
June 14, 2017

Lexus Hoverboard

This ad simulates mag-lev technology using slow ramp up and down to simulate hovering. In addition, texture added for water effects showcases a variety of haptic sensations.…