Immersion’s TouchSense Technology Used in Nintendo Switch
For over 20 years, we’ve led the way in haptic experiences, recognizing early on that the power of touch can transform our most common daily experiences. Today, Immersion’s innovative technology offers a unique experience for device makers, brands and companies to enhance nearly any experience through touch.
Immersion started as a research company studying the value of touch in technology in 1993. We brought touch technology, what we call haptics, in the form of rumble and force feedback in gaming controllers to consumers in 1995. Since then we’ve continued to create new ways that consumers can experience touch and feel digital technology.
With a technology this innovative, we are making headlines. Read more about how we’re changing the world with touch. Or, follow us on Twitter and Facebook.
Victor Viegas joined Immersion in 1999 as Chief Financial Officer, was part of the team that took the company public, and was promoted to Chief Executive Officer in 2002. Under Viegas’ leadership, the company has become the leading developer and licensor of touch feedback technology. Viegas steered the company to profitability in 2007, while expanding our markets, technology offerings and our strong intellectual property portfolio organically and through several acquisitions that have become the foundation for our long-term growth opportunities. He retired in early 2008 and returned to an active leadership role in October 2009. Prior to Immersion, Viegas served as Chief Financial Officer of Macrovision Corporation, a developer and licensor of video and software copy protection technologies. From 1986 to 1996, he served as Chief Financial Officer of Balco Incorporated, a manufacturer of advanced automotive service equipment. Viegas holds a B.S. in Accounting and an M.B.A. from Santa Clara University
Nancy Erba leads Immersion’s Finance and IT organizations. Prior to joining Immersion, she was Vice President of Finance, Corporate Financial Planning and Analysis at Seagate, focusing on driving growth initiatives, analytics and resource planning as part of the global executive team. During her 22-year tenure with Seagate, Ms. Erba also held Vice President positions in Corporate Development, Business Operations and Planning, and Finance. As Vice President, Finance and Division CFO for Seagate’s Consumer Solutions Division, she built a global finance team that drove revenue planning for its $800M retail business. As Vice President Finance & Division CFO for Strategic Growth Initiatives, she directed all financial functions for their Cloud Systems and Solutions, Electronic Solutions and Mobility businesses, integrating M&A transactions valued at over $750M. Prior to joining Seagate, she was a Treasury Analyst at Borland International. Ms. Erba holds a Bachelor’s Degree in mathematics from Smith College and an MBA from Baylor University.
Amie Peters joined Immersion in December 2008. Previously, Peters was an associate, and then corporate partner at Morrison & Foerster LLP. Prior to practicing law, Peters held positions in the diagnostic manufacturing field at Chiron Corporation. Peters holds a Bachelor’s degree in Molecular and Cell Biology from the University of California, Berkeley; an MBA from the Graduate School of Management at the University of California, Davis; and a J.D. from the University of California, Davis School of Law. Peters was admitted to the California State Bar in 1999.
Mahesh Sundaram leads Immersion’s worldwide sales and customer support organization, which is responsible for the end-to-end strategy to drive global growth opportunities for Immersion technology, by maximizing the value for Immersion's customers and partners across the ecosystems that Immersion serves. Mahesh has served as a sales and marketing executive responsible in the mobility and consumer electronics market for over 20 years. Prior to joining Immersion, Mahesh was Vice President, Asia Pacific at Dolby Laboratories Inc., where he developed business strategies, as well as sales, marketing and customer support functions for the Asia Pacific region. Mahesh also served in business management and marketing roles at Dolby and Audistry, a Dolby Company. Before joining Dolby, Mahesh was responsible for product marketing and bringing new products and technologies to market in the Asia Pacific region at Intel. Mahesh is a graduate of the University of Mumbai, and holds a Bachelor's degree in Electrical Engineering.
Rob Lacroix is responsible for all product development activities including transforming innovative proof-of-concepts into commercial solutions that meet performance and value expectations. During his tenure at Immersion, Lacroix has held a range of positions, including director of software development, Mobility Engineering program manager, and General Manager of Immersion Canada. Before joining Immersion in 2000, Lacroix developed firmware for a number of customers, including Haptic Technologies (acquired by Immersion in 2000), the Canadian Space Agency, and other embedded systems device manufacturers. Lacroix holds a Bachelor’s degree in Mechanical Engineering from McGill University.
Janice Passarello joined Immersion in July 2007 and is responsible for all human resources strategies, programs, and services. Prior to joining Immersion, Passarello held human resources management positions at Harmonic, Microsoft, Trimble Navigation, and Quantum. Passarello holds a Bachelor’s degree in social science/human resources management from California Polytechnic State University and certifications in several human resources areas.
Chris Ullrich leads Immersion's User Experience organization, and is responsible for ensuring that haptic products and technologies designed and developed at Immersion are highly valued by users, application developers and OEM customers. A prolific inventor with more than 50 issued US patents and 90 pending in the areas of human computer interfaces, virtual reality, algorithms, novel actuation methods, user interfaces and touch apps, Ullrich is a key driver of innovation at Immersion. Since joining Immersion in 2000, Ullrich has worked to develop and bring new technologies to market, managed software research and development in 3D, directed the medical simulation engineering team and led the design and development of next generation surgical instruments. Prior to working at Immersion, Ullrich held several research and engineering roles at Virtual Technologies Inc. and Telesat Canada. Ullrich holds a M.Sc. in Mathematics from the University of British Columbia and a B.Math from the University of Waterloo.
Dmitry Lipkin joined Immersion in January 2016 as Sr. Director of Product Marketing and Sales Enablement, and as of December 2016, he now leads the Global Marketing organization. Prior to joining Immersion, Lipkin was Head of Marketing and Chief of Staff for Sales and Marketing, at Maxim Integrated, where he played a key role in successfully re-branding the company, while launching other key strategic initiatives. Before Maxim, Lipkin was Sr. Director of Marketing & Strategy at Applied Materials, where he was responsible for managing the customer engagement process and loyalty program for the company’s largest business unit (SSG). Lipkin also has held marketing leadership and business development positions with Flextronics, ZiLog, AltaVista, and ASML. Lipkin holds a B.A. in Political Science from Hartwick College and a J.D. from Lincoln Law School of San Jose.
Carl Schlachte has been a member of the board since June 2011 and was elected Chairman of the Board in July 2012. In addition, Schlachte is chairman, president and CEO of Ventiva, Inc., which designs and develops thermal management technologies for consumer applications in mobile computing, power electronics and LED lighting. He is also a director at Peregrine Semiconductor, a global provider of RF semiconductor solutions. From 2004 to 2009, Schlachte was President and CEO of ARC International, a leading provider of multimedia solutions to semiconductor companies worldwide. He has more than 25 years of experience in the semiconductor industry, including CEO roles at global fabless semiconductor and IP companies and executive positions at Motorola and ARM Holdings plc. Schlachte holds a B.S. from Clemson University.
David Habiger served as the Chief Executive Officer of NDS Group from July 2011 through its sale in 2012. Habiger was the President and Chief Executive Officer of Sonic Solutions from 2005 through its sale in March 2011. Habiger is a Senior Advisor to Silver Lake Partners and a Venture Partner at the Pritzker Group. Habiger serves on the advisory board for the Polsky Center for Entrepreneurship at the University of Chicago, and serves on the boards of Control4, DTS, Echo Global Logistics, RealD, and Textura. Habiger holds a B.B.A. from St. Norbert College and an M.B.A. from the University of Chicago.
Sharon Holt is a valued advisor to technology companies looking to optimize their intellectual property and licensing business strategy, customer engagements, and strategic partnerships. With over 30 years of experience in the semiconductor industry, Sharon brings a proven track record of developing business and partnerships with market-leading technology companies. From 2004-2012 Sharon was a Senior Vice President at Rambus, a leading technology development and licensing company, where she rose to become General Manager of the $300M Semiconductor Business Group. She also led Rambus’ licensing, business development and marketing functions. During her tenure at Rambus she led her team through 2 successful license renewal cycles amid much turbulence on the legal front, and secured major new licensees, doubling the recurring revenue stream. Sharon restructured the business to fuel future growth, bring more technology solutions to market, and reduce the dependence on legal outcomes. She drove new technology development through organic R&D, partnering, funded research, and acquisition, leading to new solutions in emerging memory technologies, imaging, and heterogeneous computing. From 1999-2004 Sharon was an executive at Agilent Technologies in the Semiconductor Products Group (now Broadcom), where her last position was Vice President & General Manager of Americas Field Operations, overseeing sales and technical support operations for the $2B semiconductor business, including ASICs, ASSPs, optical and wireless ICs. Prior to that she ran sales operations focused on Agilent’s largest global customers. From 1986-1999 Sharon worked at HP in Applications Engineering, Sales, and Distribution Channel Management for the Semiconductor Products Group. Sharon graduated from Virginia Polytechnic Institute and State University (Virginia Tech) with a B.S. in Electrical Engineering.
Jack Saltich served as Chairman of the Board of Immersion from February 2009 until July 2012, and has served as a member of the board since January 2002. Saltich also served as Lead Independent Director from October 2007 to February 2009. He was the Chairman and interim Chief Executive Officer of Vitex Systems, Inc., a private technology company that develops transparent ultra-thin barrier films for use in the manufacture of next-generation flat panel displays, from January 2006 to April 2011. From July 1999 to August 2005, Saltich served as the President, Chief Executive Officer and a Director of Three-Five Systems, Inc., a manufacturer of display systems and provider of electronic manufacturing services. From 1993 to 1999, Saltich served as a Vice President of Advanced Micro Devices, where his last position was General Manager of AMD’s European Microelectronics Center in Dresden, Germany. From 1991 to 1993, Saltich served as Executive Vice President for Applied Micro Circuits Company, a company servicing the high speed telecommunications market. From 1988 to 1991, he was Vice President at VLSI Technology, a semiconductor company. From 1971 to 1988, Saltich served in a number of capacities with Motorola, Inc. Saltich currently serves as a member of the board of directors of Atmel Corporation and PlasmaSi, and on the Manufacturing Advisory Board for Cypress Semiconductor Corporation. Saltich previously served on the board of directors of InPlay Technologies, Inc. from 2007 to 2008, Ramtron International Corporation from 2005 to 2011, Vitex Systems from 2006 to 2011 and Leadis Technology from 2006 to 2012. Saltich holds both a B.S. and an M.S. in Electrical Engineering from the University of Illinois.
David Sugishita joined the board in June 2010 and is Chairman of the Audit Committee. Sugishita has served as the non-executive Chairman of the Board of Atmel Corporation since August 2006 and as a director of Atmel since February 2004. In addition, Sugishita is Chairman of the Audit Committee of Atmel. Previously he served on the board of directors of Micro Component Technology, Inc. from 1994 to 2009, Magma Design Automation from 2010 to 2011, and Ditech Networks, Inc. from 2003 to 2012. Sugishita is currently retired. During the past 40 years held various senior financial management positions with SONICblue Inc. (EVP/CFO), RightWorks (EVP/CFO), Synopsys (SVP/CFO), Actel (SVP/CFO), Micro Component Technology (SVP/CFO), Applied Materials (VP/ Corporate Controller) National Semiconductor (VP/Finance), Fairchild Camera & Instrument (Controller) and Intersil (Controller). Sugishita has a B.S. in Finance from San Jose State University and an M.B.A. from Santa Clara University.
Victor Viegas joined Immersion as Chief Financial Officer in 1999, was part of the team that took the company public, and was promoted to Chief Executive Officer in 2002. Under Viegas’ leadership the company has continued to expand its technology and innovations, and grow its strong intellectual property portfolio. Since then, the company has invested in markets and technologies organically and through several acquisitions that have become long-term growth opportunities, and Viegas steered the company to profitability in 2007. He retired in early 2008 and returned to an active leadership role in October 2009. Prior to Immersion, Viegas served as Chief Financial Officer of Macrovision Corporation, a developer and licensor of video and software copy protection technologies. From 1986 to 1996, he served as Chief Financial Officer of Balco Incorporated, a manufacturer of advanced automotive service equipment. Viegas holds a B.S. in Accounting and an M.B.A. from Santa Clara University.
John Veschi has been a member of the Immersion Board of Directors since February, 2015. In addition, Veschi is currently the CEO of Marquis Technologies, a full-service technology and IP consulting business. From 2011 to 2015, Veschi served as the Chief Executive Officer of Rockstar Consortium, where he was chartered with licensing intellectual property on behalf of Apple, Blackberry, Ericsson, Microsoft and Sony. Prior to Rockstar Consortium, Veschi was the Chief IP Officer at Nortel Networks, where he was responsible for managing Nortel’s global intellectual property assets. Veschi has also served as General Manager of the IP Business at LSI Corporation and Agere Systems. His prior intellectual property and legal work were at Lucent Technologies and Foley & Lardner. Veschi previously served as an officer in the US Army, and holds a B.S. in Electrical Engineering from Lafayette College, an MBA from George Washington University and a J.D., summa cum laude, from the University of Maryland.