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April 21, 2015

The Next User Platform – Wearables

Pre-orders are in and the Apple Watch will be arriving in consumers’ hands any day now. Although everyone is still making predictions on if, when and how many consumers will adopt Apple Watch, it is safe to say that the wearables revolution is already here. It makes sense…
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April 20, 2015

Introducing Games You Can Feel

The world of gaming is changing, Immersion is leading the charge. In collaboration with Google, we’ve launched a new category of mobile games – Games You Can Feel, spotlighted this week in the games section on Google Play. The games feature TouchSense® Engage, Immersion’s…
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April 10, 2015

Embracing the Mute Switch

After more than a decade of running an audio production company for games, and evangelizing, promoting, and praising the virtues and importance of music, sound effects, and voice over in game play experiences, I have to admit that the irony behind this blog entry is a bit uncanny.…
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April 3, 2015

Role of Haptics in Virtual Reality

As anyone can guess, virtual reality was undoubtedly the hot button topic of this year’s GDC. Even though the industry is still in its infancy stage, it is predicted to be a $150B market by 2020. One significant note of difference with years past was there was a new tone and…
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February 26, 2015

The DRAMATIC rise in Video Content

Earlier this year, Tim Peterson from AdAge covered the rise in video content posted on Facebook. The statistic is pretty eye opening – “People around the world are posting 75% more videos to Facebook than they did a year ago.” What does this mean for the video industry as…
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